Welcome to our latest Artist to Artist post! In these posts you will hear firsthand hints and tips on a range of topics from our professional member artists. Today we will be hearing from Tara Galuska. [Photo Credit: Moths/Flowers: Tara Galuska, Succulent Garden: Nicole Wong]
Tara likes to “create poetry with paper” and you can find her work in Crafthouse on Granville Island and in her online shop.
Today, Tara has answered our questions and responded with helpful advice about how to prepare for fairs and markets:
Why do you think having a regularly updated blog is important for an artist?
I don’t think every artist needs to have a blog but I find that for me my blog is an effective way to share my story as an artist, keep people updated and it is also great for building my community!
I have a blog with all my latest news, updates and inspirations and I also have a blog interview series called Hello Wonderful where I am able to connect with and highlight creatives I find inspiring! Instagram and Snapchat are social media platforms I use that are also forms of micro blogging. Instagram especially is a very useful tool in my business but they are all related and interconnected.
When I made the decision to have a blog I made a commitment to keep it regularly updated. My blog is a great promotional tool but if it was just sitting there neglected I would feel that I was presenting my business in a poor light. I would hate to miss out on opportunities or sales because of giving a less than stellar impression on my blog. Sometimes things happen and my blog might be quiet for a bit but I would not like to leave it more than a month without explaining my absence to my fabulous readers.
How do you best structure your time around work to regularly update your blog?
I have set myself a realistic blogging schedule! Sure it’d be great post every day but that is not possible with all the other things I need to do. For me a realistic blogging schedule means that I generally post between 1 – 3 times a week. I like to think about what I have coming up for the month or week and get my posts done in advance as much as possible. This frees up my time to focus on other areas of my business as well as art making.
How do you come up with the ideas for your posts?
I always want to be offering value to my readers and followers so I like to keep that in mind.
Blogs are a great way to share behind the scenes and new work! Also it’s safe to say my readers are interested in my work so I always make sure to update them on all upcoming exhibitions, workshops, events and opportunities to purchase my work.
It’s fun to share items that I find interesting and inspiring and I feel like my readers enjoy that too. I also love talking to and getting to know other creatives so I started my Hello Wonderful interview series. It’s been great for building my creative community as well as highlighting talented creatives.
By covering all those things I’ve got a lot to share and it makes it easy to plan ahead!
What is your top tip for newcomers wanting to set up an art blog?
If you want to start a blog just get started! There is a lot to be said for researching and planning but at the end of the day the best way to find out what works is to just go ahead and do it! You’ll learn along the way and will most likely have a lot of fun.
Any thoughts or advice you’d like to offer someone who is just starting out?
Have fun! You get out what you put in and make sure to share what you’ve created.